Opening up new tourist destinations and growth points:
Expanding tourism from traditional popular cities and scenic spots to remote rural areas, mountains, and coastlines, promoting the development of all-for-one tourism.
Bringing new sources of income to economically underdeveloped but resource-rich regions, achieving poverty alleviation through tourism.
Reshaping the tourism accommodation industry landscape:
Challenging the standardized hotel industry, driving the prosperity and upgrading of the “non-standard accommodation” market.
Prompting traditional hotels to rethink their product design, adding more distinctive and experiential room types.
Enhancing tourist experience and satisfaction:
Providing highly personalized, private, and immersive travel experiences, satisfying tourists’ psychological needs for “escape” and “solitude.”
Transforming accommodation from a “place to sleep” into a “core attraction” of travel, greatly enriching the connotation of tourism.
Promoting the transformation of the tourism industry towards sustainable development:
Its inherent advantages of miniaturization and energy efficiency provide a feasible practical path for reducing the carbon footprint of the tourism industry.
Through its design concept, it subtly conveys the values of environmental protection and simple living to tourists.
Creating a new marketing model:
Its visual appeal and uniqueness make it highly susceptible to viral spread on social media, becoming the best “living advertisement” for a destination.
This achieves a shift in marketing models from “promoting attractions” to “promoting a lifestyle.”